Associate Creative Director/AD
at W+K,
São Paulo.
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SEARCH WEIRD
Google
Role ︎︎︎ Conception, Art Direction
We nedded to convince Gen Z that Google is the place to explore new thing online, not TikTok, Instagram or any other new social network that comes around.
Well, for that, we had to be more interesting (and weirder) than their social media feeds.
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Role ︎︎︎ Conception, Art Direction
We nedded to convince Gen Z that Google is the place to explore new thing online, not TikTok, Instagram or any other new social network that comes around.
Well, for that, we had to be more interesting (and weirder) than their social media feeds.
